Yaya is an authentic Dutch brand that was founded in 1992. Throughout its years of existence, it has grown as a lively brand with an uncompromising approach to women's fashion. Yaya collections are inspired by world travel and the influence of different cultures can be felt in them. The appearance of these collections is becoming transnational, but always with an emphasis on naturalness, femininity and seductiveness.
Yaya is designed for the optimistic woman of the present, who is busy and expresses her personality through clothing. With comprehensive collections, Yaya offers you the opportunity to dress for every moment, for every mood, for every day.